Diesel: "Be Stupid" Art Direction and Design
Diesel: "Be Stupid" Art Direction and Design

Art Directed concepts for Spring/Summer 2010 Campaign. Includes print, OOH, and in-store materials.

Diesel-ads-gif_2.gif
CG_Diesel_boss.jpg
CG_Diesel_butt.jpg
CG_Diesel_cops.jpg
CG_Diesel_ketchup.jpg
CG_Diesel_red.jpg
CG_Diesel_subway.jpg
CG_Diesel_wall.jpg
history-of-diesel-be-stupid-campaign.jpg
shapeimage_5.png
shapeimage_4.png
Diesel_poster_blue_closed.jpg
Diesel_poster_blue_closeup.jpg
Diesel_poster_blue.gif
Diesel_Poster_V1_Page_2.gif
shapeimage_2.png
Manifesto_gif.gif
shapeimage_1.png
CG_Diesel_store.png
CG_Diesel_store_2.jpg
CG_Diesel_store.jpg
DIESEL-BE-STUPID-STORE1.jpg
img_3622.jpg
CG_Diesel_bag.jpg
steve-aoki.jpg
CG_Diesel_tshirt.jpg
v6ngor-l-610x610-t-shirt-top-cute-crop-tops-diesel-be-stupid-stupid-perfect-love.jpg